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NJ Swingsets

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The Friendliest and Most Trusted Swingset Store!
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THE NJ SWINGSETS STORY

"The boys are playing on the swing set at 7am (before it's too hot ) daily. I could fill the ocean with all the cute pics of them. They were so thrilled to have it ready for them to explore as soon as they arrived in AZ. Thank you for providing excellent service along...
Show more...THE NJ SWINGSETS STORY

"The boys are playing on the swing set at 7am (before it's too hot ) daily. I could fill the ocean with all the cute pics of them. They were so thrilled to have it ready for them to explore as soon as they arrived in AZ. Thank you for providing excellent service along with the excellent product. Your prices were great too!" - Tracey H - Gilbert, AZ

Well hello there! Jay here, and here is the NJ Swingsets story!

Years back I left a 10 year career on Wall Street to start a web design and marketing business.

What does that have to do with swing sets? Well, hold your horses I'm getting there!

Soon after, I took on a client that sold swing sets and we struck a deal: I would do sales during the busy spring season, and during the slower summer season I would then do his marketing.

All went extremely well. I even outsold the owner in swing sets that spring!

When summer came around and our contract was up, I was both happy for the experience but sad it was over. I knew I had found something I really enjoyed and truly cared about – bringing joy to the families who purchased those playsets!

THE TRIP TO ARIZONA

Arizona? Huh? Yep! That's how this all started!

Later that summer I took a trip to Phoenix, AZ for the first time to visit a friend. I immediately fell in love with Arizona. The surrounding mountains of Sedona were breathtaking, and the Phoenix Lifestyle was so much more laid back than NJ.

While hiking in Sedona, my friend and his wife told me they were opening up their own bagel store in Phoenix and planning to have a child. I felt a rush of joy run over me for two reasons: the first being so happy to hear about their plans! The second being it was at the time the thought first hit me - YOU SHOULD OPEN A SWING SET STORE IN ARIZONA!

Although the idea really appealed to me, I couldn't humor it at that moment. There was just too much to do at home. I finished up the trip, congratulated my friend and his wife, and headed back to 'Jersey.

BACK TO THE GRIND
I continued working my web design business but could not get playsets out of my head. I kept thinking about two recurring themes that customers mentioned while I was working at the swing set store:

1.) Many customers had shared their poor experiences with different swing set stores

2.) Many customers AND dealers were negatively affected from unresponsive, apathetic swing set manufacturers.

Months and months passed and I couldn't figure it out. Why do these people make doing business way more difficult than it should be? How does anyone do business in an industry that treats people so poorly?

I mean it's parents and children you are dealing with here for heaven's sake!

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